The Johnson’s baby powder blossoms natural is made with natural cornstarch, a plant-based ingredient. It absorbs excess moisture and leaves baby’s skin feeling fresh and comfortable. It provides 2x* more moisture absorption (*vs. talc-based powder) to help keep your baby’s skin dry & soft. It comes with the iconic, long-lasting Johnson’s fragrance, which is IFRA certified. The Johnson’s baby powder blossoms natural helps soothe baby skin and helps prevent skin irritation. It absorbs excess moisture and sweat to help protect skin against chafing & diaper rash. It is a safe powder made especially for babies and has no added parabens, sulphates, dyes & phthalates. The Johnson’s baby powder blossoms natural is dermatologist-tested and hypoallergenic. It is clinically proven to be gentle and mild for your baby’s skin. It is designed for newborn skin and is for all skin types. Made with natural, plant-based ingredient: The Johnson’s baby powder blossoms natural is made with natural cornstarch, a plant-based ingredient. It absorbs excess moisture and leaves baby’s skin feeling fresh and comfortable. • Provides 2x* more absorption: The Johnson’s baby powder blossoms natural provides 2x* more moisture absorption (*vs. talc-based powder) to help keep your baby’s skin dry & soft. • Soothes skin and helps prevent skin irritation: The Johnson’s baby powder blossoms natural helps soothe baby skin and helps prevent skin irritation. It absorbs excess moisture and sweat to help protect skin against chafing & diaper rash • Long-lasting freshness & fragrance: The Johnson’s baby powder blossoms natural comes with the iconic, long-lasting fragrance, which is a high-quality IFRA certified fragrance. • No harmful chemicals: The Johnson’s baby powder blossoms natural is a safe powder made especially for babies. It has no added parabens, sulphates, dyes & phthalates. • Dermatologist-tested and hypoallergenic: The Johnson’s baby powder blossoms natural is dermatologist-tested and hypoallergenic. It is clinically proven to be gentle and mild for your baby’s skin • Designed for newborn skin and for all skin types